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Date/Time
Date(s) - 01/01/2024
1:30 pm - 5:00 pm
Location
E. Sierra Madre and E. Washington Boulevard
Category(ies)
Alhambra float, 2019 (File Photo – Rose Parade)
Floatfest: A Rose Parade Showcase features a 2-mile showcase of Rose Parade floats following their appearance along the parade route.
Each year, 150,000 visitors are expected to head to Sierra Madre and Washington Boulevards in Pasadena for the chance to walk within a few feet of the floats and appreciate up close, the creativity and detail of each magnificent display. Participating float exhibitors can engage with event attendees in this event’s family-friendly, celebratory environment.
> Tickets available online or call (626) 795-4171. No cash or credit cards accepted onsite.
Schedule
- Jan. 1, 2024: 1:30 pm – 5:00 pm (ticket sales end at 3:30 pm, last entry at 4:00 pm)
- Jan. 2, 2024: 7:00 am – 9:00 am (reserved for seniors & disabled visitors)
- Jan. 2, 2024: 9:00 am – 5:00 pm (ticket sales end at 3:30 pm, last entry at 4:00 pm)
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