At the stroke of midnight on December 31, 2023, Pasadena’s Rose Parade route was filled with thousands of runners taking part in a first-of-its-kind 5K.
By News Desk
The race kicked off at lululemon’s Pasadena store and routed along the parade path ending at the Paseo.
2500 runners crowded the route, equipped with custom race bibs. Specially designed medals for finishers and a post-race invite-only celebration took place shortly after. $10 of each registration was equally distributed to two social cause partners: Latinos Outdoors and InterTribal Sports, Inc.
The unique experience brought together various local partners from across the city, fostering a celebratory atmosphere to ring in 2024 and inspire a focus on wellbeing in the New Year.
Did you, or someone you now participate in the run? See if you can spot yourself or someone you know in this video:










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