Steadfast LA Launches $1 Million Small Business Initiative for Fire-Affected Communities

Nancy’s Greek Cafe in Altadena (FilePhoto – Melissa Michelson)

Steadfast LA, the nonprofit organization founded by civic leader and businessman Rick Caruso, has announced a new Small Business Initiative aimed at supporting communities recovering from recent wildfires.

By News Desk

Funded by a $1 million donation from Banc of California’s Wildfire Relief & Recovery Fund, the initiative will provide direct grants of up to $50,000 to independent businesses impacted by the Eaton and Palisades Fires.

Retailers, restaurants, and other small businesses in Altadena, Malibu, and the Pacific Palisades are eligible to apply for the financial assistance.

The program is part of Steadfast LA’s broader mission to accelerate the rebuilding of Los Angeles through private-sector solutions.

To learn more about eligibility requirements and to apply, click here.